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Posts Tagged ‘advertising agency’

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Does mobile working kill the creative buzz in agencies?

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With office space at a premium, a growing number of designers, writers and creative freelancers are looking for better alternatives to dubiously wedging their laptops onto already overcrowded, cappuccino stained tables in noisy, push-chair filled coffee shops.

It seems that hot-desking has provided the unlikely solution…but not the hot-desking we once knew.  At one time, these flexible, rent-by-the-hour desks were the casual, use-‘em-and-leave-’em luxuries only afforded by travelling businessmen who required an impersonal, claustrophobic box with suitably snooty concierge.  That is until a few creative agencies stepped up to offer something altogether more fun, and far cooler, than the old-school stuffy beech-veneer desk with matching colour plastic cup filled with something masquerading as tea.

As more design and advertising agencies cut back on permanent staff and increase their use of freelancers, creative’s have had little choice but to become more mobile, flitting between clients, agencies and their home office with iPhone in one hand, super lightweight laptop in the other, portfolio balanced on their head.  All well and good, but, there has been an unexpected consequence to all of this flexibility:  the death of the creative buzz.

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PR Campaign for Provide…

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During 2008, BigBird worked on generating awareness for Milton Keynes Recruitment specialists, Provide.  We secured £thousands in free PR and advertising space for Provide, with features appearing in local press (The Citizen, Inside Business and Business MK), industry media, radio (Horizon and BBC 3 Counties), TV and The Daily Telegraph (above).

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Direct Marketing Campaign - Spectorsoft

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Campaign included building and writing a new website, designing an e-marketing campaign, blog writing, execution of a direct marketing mailshot and production of a highly targeted sales letter to large organisations in financial services, education and public sector.

Visit www.spectorsoft-uk.com

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“Inspirational Marketing Strategy…”

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“We worked with Kia on developing marketing strategy for our company and have always found her inspirational.  She never lets you get away with an OK solution!” Ian O’Donnell – Real Point

For Kia Bigrave, BigBird’s Marketing Strategist

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“BigBird are highly professional and performed to a high level…”

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In contracting BigBird to be my outsourced Marketing Department, I found they were always highly professional and performed to a high level.  Kia was always understanding of our needs and concerns and I would recommend her to anyone who wants to move their business forward.  I mean every word – Cheers Kia.”  Maurice Campbell, Leighton Buzzard Golf Club

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Milton Keynes Marketing Agency celebrates with new image.

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We’re now 5 years old and what better way to celebrate than with a new home, new brand image and new website?

Well, a cake would have been nice too…and maybe some balloons…but hey, we’re pretty happy with what we’ve got.

The new studio is excellent – even the local paparazzi came and took a look. We’re really very proud to be here – it is a literal hive of creative activity buzzing with exciting projects and opportunities.

The new logo and website sit very nicely with how we have evolved as a company over the years. Now a much bigger agency, the image needed to reflect a bold, new look. We think it’s achieved that and feedback has been great.

The new website is going to get bigger and bigger too. With regular blogs to give you the latest news and views from the world of marketing and design, you’ll get some great ideas and insights. We’ll also be building our portfolio section over the next few weeks to feature special clients and case studies each month as a thank you to them for using BigBird and to show the world what we’ve been up to.

It’s going to be a very busy and exciting time so we better get on with blowing out our imaginary candles on our non-existent cake and kicking around our invisible balloons.

Watch this space…

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Welcome to BigBird – the next generation of marketing

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We are your marketing department, your graphic design agency, your web designers, your PR people, your advertising specialists and your sales team…all under one roof.

We cover the entire marketing spectrum from branding, copywriting, print and website design to direct marketing & advertising, search engine optimisation, events, telemarketing and PR.

In other words, we know how to make you look bigger, better and more competitive. We understand the science behind driving traffic to your website and we know what makes direct marketing work. We know how to generate greater awareness of your business, where to advertise and what it should say to make you stand out. Most importantly, we know what makes people tick and how to make them act.

The BigBird team is made up of exceptionally talented, creative professionals who work together to create jaw-dropping designs, unforgettable marketing communications, stunning websites and distinctively memorable brands to put your business in front of the right people, on the web, in print and in the public eye.

No matter what you need promoted, written, designed or shouted about…all the people you need to know are right here. Welcome to BigBird